The idea of going to a watch a video versus read a newspaper to get all the details of a major sports event was just a seed of an idea. However it was less than 10 years ago when mobile phones began to become more mainstream, and with it changes in consumer behavior have been
Remember when websites were just lines of text? Oh Yahoo, how we will miss you. I remember having a conversation in 1996-ish with the Assistant News Director at the TV station I was working at, dreaming of the future. Well, he couldn’t see past the text. I knew images would be coming, then video. That’s
With so many executives taking part in “thought leadership” videos, this article from The Wall Street Journal is relevant to those who’s appearances will be recorded. Video lasts forever! For better or worse, C-suite leaders are always on display. And whether in a one-on-one meeting or speaking to a crowd of thousands, they are sending
That’s A Wrap! Sponsored by Rabobank, FoodBytes helps food entrepreneurs develop new ways to feed the world with sustainable foods, from seaweed to crickets. Here is the highlight reel, one of 18 pieces of video produced, shot and edited by MediaOne for FoodBytes San Francisco, 2016.
I was doing some usage research on Instagram and came across some interesting data I’d thought I’d share (disclaimer: I don’t work for Instagram, but I am “idannycam” and I manage “mediaonesanfrancisco” on Instagram. I’m also a fan of the platform). 48.8% of brands are on Instagram. By 2017, this is predicted to rise to 70.7%
Meeting a video production deadline for marketing campaigns can be challenging. Sometimes there are hard dates for a conference where the video production deadline absolutely has to be hit. Other times, a video production deadline is a moving target attached to a product rollout that has a lot of moving parts. If you keep the following tips
Excellent event video planning guide from Entrepreneur. We all know it’s critical to have video. It’s important to consider the video captured during your event a key part of the whole show, as it is the stuff that will be whipped up into future content marketing gold and live on in the minds of your
You’ve done all the hard work. Now let’s increase how many viewers see your video. The top 3 websites on the planet (as of this writing) are Google, Facebook and YouTube. Facebook and YouTube are locked horns in an epic battle over the place to watch videos. But use your own experience as a guide.
Halloween. Where did all this come from? Let’s go to the Oracle of Knowledge…Wikipedia: According to many scholars, Halloween started as All Hallows’Eve, a Christianized feast initially influenced by Celtic harvest festivals, with possible pagan roots, particularly the Gaelic Samhain. Other scholars maintain that it originated independently of Samhain and has solely Christian roots. Yeah